Plan Your Journey

Compare Journeys

Signature, bespoke, or by length - compare the ways to travel with us and find the format that fits how you like to explore.

Three ways to travel

Signature, bespoke, or small-group

Signature Journeys

  • Expert-designed, ready to book
  • Best for: a proven route, less planning
  • Still fully private; tweak as you like
  • Browse signature journeys

Bespoke Journeys

  • Built around you from a blank page
  • Best for: specific interests & dates
  • Longer lead time, total flexibility
  • Explore bespoke travel

Private small-group

  • Your own party, privately guided
  • Best for: families & friends together
  • Shared cost, private pace
  • See private journeys

Decide quickly

Which is right for you?

Choose Signature if

  • You want a curated route, fast
  • You trust expert sequencing
  • You'd rather not start from scratch

Choose Bespoke if

  • You have specific interests or dates
  • You want every day shaped to you
  • You're celebrating something special

Still deciding?

Start a bespoke plan → · Browse signature routes → · Talk to a planner →

Good to know

Choosing a journey

What's the difference between signature and bespoke journeys?
Signature journeys are expert-designed routes ready to book and still fully private; bespoke journeys are built from a blank page around your interests, dates, and pace.
Are signature journeys fixed?
No. They're a proven starting framework you can adjust - extend a city, swap a hotel tier, or add an experience - while keeping the planning light.
Is everything private?
Yes. Every ChinaTourly journey is private to your party - the small-group option simply means you travel with your own family or friends, never strangers.
How far ahead should I start a bespoke trip?
Two to three months is ideal, more for Tibet or peak seasons, so permits, trains, and the best hotels are still available.
How do I choose a trip length?
Start from your available days and interests - see our trip-length guide for how many days each city and region needs.

Ready to choose?

Let us recommend your journey